Last updated: June 19, 2020
CHANGES TO THIS POLICY
INFORMATION WE COLLECT
Information you give us. We collect and maintain information that you may provide to us such as when you enter information on our site or provide information to us in any manner, whether via chat, e-mail and/or telephone or other means. This information may include your name, residential and/or business address, shipping address, billing address, credit card information, telephone number(s), email address and other information you choose to provide. For example, when you set up your account and/or make online purchases, you will be asked to provide information necessary to facilitate the transaction; when you enter our contests, sweepstakes or other promotions, you may be asked for information necessary to fulfill the promotion; when you post comments or other content on our site anything you post will be available to us as well as visitors to our site; when you post information about us on social networking sites, we may collect such information; when you contact our customer service representatives, we collect additional information you choose to provide our representatives. We also collect information about your pet(s), including name, breed, gender, birth date, veterinary information and photos.
Information automatically collected. We, along with our third party service providers, may automatically collect information about you. This information includes, and is not limited to, browser information, operating system information, device IP, device information, IP address and the date, time, length of stay, Geo-location, IP address, referring website, specific pages accessed and other actions you take on our site.
Information Collected Through Social Media Services. You may be able to access the site through third-party social media platforms (such as Facebook) (each, a "Social Media Service"). If you log on to site through a Social Media Service, you give us permission to access, store and use any information that you permit the applicable Social Media Service to share with us in accordance with your privacy settings with the applicable Social Media Service.
We may also place tags and other data collection mechanisms on the site from Social Media Services through which they can collect information about the usage of our site and their services across multiple devices (such as your smartphone and your computer) for use by both us and such Social Media Service. For example, they can analyze if a user who saw an ad on their smartphone later makes a purchase on the site through their computer.
If you access the site through a mobile device, we may also be able to identify the location of your mobile device. You may choose not to share your location details with us by adjusting your mobile device's location services settings. For instructions on changing the relevant settings, please contact your service provider or device manufacturer.
HOW WE USE YOUR INFORMATION
- fulfill and manage purchases, orders, payments, and returns;
- validate pet prescriptions;
- send you promotional marketing materials or marketing messages about products or services that we believe may be of interest to you;
- match it with other public and private data sources in order to enhance our records, such as appending additional information to your profile, or engaging in advertising;
- place ads on third party websites relating to our products and services that may be of interest to you;
- administer sweepstakes and contests;
- notify you of any products you have purchased that are subject to recall;
- customize, analyze, adjust and improve our site to meet your needs;
- prevent fraud and other prohibited or illegal activities; and
- comply with potential requests of law enforcement agencies
If you complete a product review or other feedback or provide any image of your pet(s), we may use your submission for commercial purposes to promote our products and/or services.
WHAT INFORMATION WE DISCLOSE
Third-Party Service Providers. We may disclose the information collected about you to our third party contractors and partners in connection with their performing services or other activities in support of the site and/or our businesses, or their completing or confirming on our behalf a transaction or series of transactions that you conduct with us. Examples include third parties which may fulfill orders, deliver packages, send postal mail and/or e-mail, analyze data, provide marketing research and assistance, process credit card payments, and provide customer service. These contractors and partners are restricted from using information that identifies you (excluding any information that is aggregated or otherwise reasonably de-identified) in any way other than to provide services for Head to Tail.
Prescription Verification. We may disclose your information to certain third parties, such as product suppliers and veterinary offices, in order to validate prescriptions for certain products purchased on the site.
PROTECTION OF PERSONAL INFORMATION
We have instituted reasonable safeguards to help ensure that information collected is secure. We also take reasonable steps to ensure that third parties who work with us to make the site (including the software, applications and services provided on the site) available to you agree to protect personal information that they must access in order to serve you and to honor your preferences about contacts you wish you receive. Please understand, however, that it is possible for third parties to access information despite our efforts. For this reason, we do not guarantee that your use of the site and/or information provided by you will be private or secure. By using our services, you assume this risk.
INFORMATION FROM CHILDREN
This site is not directed at children and we have no intention of collecting information from young people. If we become aware that information from a child under 13 has been collected without the consent of such child's parent or guardian, we will use all reasonable efforts to delete such information.
THIRD PARTY WEBSITES
As a convenience to our visitors, this site may contain links to a number of websites that we believe offer useful information. The policies and procedures we describe here do not apply to those websites. We suggest contacting those websites directly for information on their privacy policies. Head to Tail is not responsible for the privacy practices of third parties, regardless of whether they are linked or otherwise connected to our site.
DO NOT TRACK SIGNALS
Our site does not support "Do Not Track" preferences that may be available in your browser to inform websites that you do not want them collecting certain types of information. If you activate the Do Not Track setting in your browser, our site is not capable of satisfying the preference you set.
HOW TO UPDATE INFORMATION
Section 1798.83 of the California Civil Code permits California residents to request from a business, with whom the California resident has an established business relationship, certain information about the types of personal information the business has shared with third parties for those third parties' direct marketing purposes and the names and addresses of the third parties with whom the business has shared such information during the immediately preceding calendar year.